Nowadays, the transformation occurring with mobility has a huge impact on every aspect of living. A large base of the population depends on mobile apps for daily. The fierce competition in the mobile industry cannot be overlooked, as more and more mobile apps are launched every day by some of the award-winning mobile app development companies. Mobile apps are everywhere! It’s just like you ask for it and there is an app for that. One such industry which has gained huge benefit with the mobile app development is events. How? Here it is-
At present, technologies make everything easier for both the event managers as well as participants. Event app development is a high-demand service among event organizers and planners. According to a recent study forecast over 45% growth in the need for event apps by 2020. But, gaining a competitive edge in this market is not a cakewalk. It requires expertise of top app developers and some guidance. If you think you’ve made a pretty good event app, but attendees just aren’t downloading and engaging with it as you thought, then this is something which you can’t miss. Here are some guidelines for successful event app development you must know!
With new features and developing technology, event apps have become one of the necessary tech-tools with a lot of advantages. Check out some of the major profits of mobile apps for events:
Looking at these benefits, you may be thinking to develop an Android and iOS app for events that can grab attention of a huge number of audiences. Don’t worry! This guide will help you make a successful event-based app for sure. Before getting started, I have found some of the important do’s and don’ts for a perfect event app-
Do’s and Don’ts for Winning Event App
Tell your app developers to make it easy for users to invite their friends and colleagues to use your app.
Allow your friends to click on the prototype and ask them whether everything was straightforward. User experience matters.
Start with the MVP and then continue developing and adding new features as they are required.
Listen to your customers’ feedback, especially to the negative one. It’s the most convenient way to find out roadblocks.
Provide in-app registration for the event so your attendees could skip long queues and save their valuable time.
Use push notifications to let your users know about instant promo activities and discounts.
The best way to gain consumer engagement is by rewarding your users for their active participation with points and badges.
Analyze your data and users’ feedback and be prepared to improve your app.
Also Read : Tips and Tricks to Make Your App a Success
Don’t let your app consume the user device’s battery, whether it is for Android and iOS app.
Don’t miss event mobile app marketing. To be successful, your app should be noticed among the competitors’ apps.
Don’t make your users fill out their name and password every time they want to use your app. Keep the registration process simple.
Don’t be uncertain to use trends in design to bring your app closer to your target audience’s routine.
Don’t just use the app to bring people to the event, but make the event experience more pleasant for them.
Don’t forget about post-event communication to keep in contact with your users.
Once you are aware with the above points, then you are leading towards the right track to make your app successful. That’s not the end! Some of the major things you should definitely focus when you are going to hire the best app developers for event app development.
Here, I am going to discuss amazing tips to make your event app better-
Some events are hosted in areas with no WiFi. In such case, an event planning app that works offline will be a huge plus for your business or startup. Native and cross-platform apps work great with this type of app development. Native application will have the best offline performance.
Social Media Sharing
This is the best way I must say, as here you might offer your users an option to share their updates in their social media profiles. You can also create a hashtag for your event so that you can simply search for photos later and a geotag for other people to know where the event is taking place.
Whether it’s Android and iOS app development, mobile apps for events that are hard to navigate get deleted. No one wants to have to tap through four or five different menus to get to what they want, therefore easy navigation is really important.
Make it Interactive
If you haven’t included polls and attendee surveys into your event app, start doing it now! Mobile app users are more receptive to apps with high interactivity. This also includes allowing users to connect to social media sites through the app so that they can share photos and updates quickly.
Last but not least is promotional strategy. You have already done everything listed above, but attendees still aren’t using your event app. What to do? Even the perfect mobile apps for events won’t be used without a good promotional strategy. Promotion should start several weeks before the event, not days before.
The process of event app development is really not easy. In order to help you, I have given my best information which you should utilize in your app idea. To bring your project to reality, you can always contact us at the Fluper, a top-rated mobile app development company. We have created several event mobile apps and know the frontend and backend solutions for the cost-efficiency and success of the app.