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Virtual Reality has just portrayed an alternate mode of visualizing the world around us. It has displayed endless potentiality which can never be defied be it in the field of imparting healthcare or training young surgeons and nurses, educating young minds, mobile app development services, real estate and practically all the possible sectors that you can think of. But, how far can this new technology revolutionize the media especially the broadcast one that is carrying forward the age-old tradition of conducting its affairs till date?

Mixed reality is a term wherein the real and virtual worlds merge to produce an amalgamated make-believe world displaying objects from either world surviving in harmonious co-existence, responsive to the users in real-time. Virtual, Augmented and Mixed Realities are few latest terminologies which are often heard either in separation or in combination but their implications are completely unavoidable as the whole world gradually step towards a future where virtual and the real world will emerge indistinct from one another. Something that we often get to witness in futuristic sci-fi Hollywood flicks. Their importance has long been recognized by the top mobile application development companies and now the dignitaries have turned their attention to implementing these new features into the untouched sector and that is the broadcast media covering audio, visual and print sections.

It’s time to understand how Virtual Reality can successfully exert an everlasting impact on broadcast media??

The change began with our relation to TV contents which is no longer restricted to location, time and a hefty television set since witnessing the live contents on mobile screen has emerged as the new norm.

  • VR with 360-degree video raises the major concern as to how 360-degree video in high resolution can be used to recreate an immersive experience with low latency and efficient video compression quality. But, this is a tool that is used for creating multi-screen television experience to enable viewers to witness more than one live event without having to continuously jump between channels or stick to just one such program irrespective of the fact that multi-content streams are likely to exert pressure on bandwidth. Yet its usage is displayed near real-time respective of where the television screens are in relation to the viewer’s field of vision.
  • BBC is one such broadcasting media that were the early initiators of VR components and ‘Home’ is an example of a VR project partook by the British broadcasting channel. It is a VR spacewalk which is born out of the collaboration made between BBC Science, BBC Learning, BBC Digital Storytelling and VR studio Rewind VR, built for the HTC Vive VR headset. It is more like a short film where the story gives a sense of freedom aided by the use of Vive’s hand gesture controls.
  • A Californian based specialist, Jaunt is an example of cinematic VR to give an experience of immersive, 360°, and stereo video that won the support of the traditional TV space. It offers the end-to-end solution for creating, capturing, rendering and then distributing 360 VR content and a studio to kick-start the creation of content that goes into the library addition to working with partners, big media companies like ABC News and film studios.

Irrespective of the above examples, one thing that is undeniable and it is immersive technologies are definitely not best at storytelling, something which the television, on the other hand, is really good at. Few are of the opinion that VR components are unlikely to be detrimental to televisions. But then opinions do clash, but more than few agree on this fact that whosoever fail to embrace the new trends are eventually going to fizz out.  

Now we come to the final section of the content

The undying influence of virtual reality and its strong foothold in the modern world is gradually encompassing each and every sector within its realm. Mobile technology cleared the passage for entry of other inventions to slowly make way into our lives and top-rated mobile app development companies such as Fluper awaits the right opportunities to crop up such that it can be effectively incorporated to enhance the user experience. And it is highly likely our future generation will only see the television set, newspaper, and radio lying displayed on the shelves of some museum.  But then, the benefits obtained from Virtual and Augmented Reality can never be averted since they are here to stay and if you have plans to bath in its glory with your idea, there is always an option to avail the service of some dedicated mobile app developers hired to do the job for you.

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