The Government ban on Chinese Mobile Apps has come as a blessing in disguise for the Indian Start-ups engaged in this sector. There has been a higher anti-Chinese sentiment prevailing in the country and a feeling of patriotism re-kindled in every Indian hearts to do away with Chinese products and services.
It is a significant opportunity for Indian entrepreneurs to make it big in the mobile apps market. Out of 59 Chinese Apps that have been banned by the Government, one of the leading Mobiles apps has been Tik-Tok, which has now met with a fierce competitor in Indian-origin Chingari Mobile App. Chingari is a free-of-cost mobile app for the Indian populace.
The Chingari content creator gets paid based on how viral the video becomes. For every uploaded video by the user, points per view are generated which are redeemed for money. The Chingari App co-founders are Bengaluru-based programmers Biswatma Nayak, and Siddharth Gautam had developed the App in 2018. The over-night success of Chingari has resulted in the founders engaging in holding interactions to get investors on board for expansion.
The Chingari app is available for both Android and iOS platforms, alike. The App is not new to the Indian mobile market, but it has gained prominence and blasted its way to top spot on Google Play Store. Once the App is installed and opened, one needs to accept its terms of Service and Privacy Policy and select amongst the Indian languages, as usual. The available communications of the App include English, Hindi, Bangla, Gujarati, and others.
As soon as one selects the language, it takes to the App, which has three main screens or tabs – Videos, News, and Game Zone. One is, however, instantly attracted to the top banner ad to play quizzes. The Game Zone offers the users to earn points or Paytm cash by playing mini-games and quiz. The Video part is similar to other such apps, with the difference being that one needs to click on the user’s picture at the bottom to see the creator’s profile. As for the News tab, one does not need to leave the App to read a news article. A click on news article leads to the website within the App’s in-app browser.
Also Read: Google has recently left the Chinese market for a cloud computing platform
Chingari users also get paid based on the content creator’s viral video status. For each video, a user uploads on this talent showcasing App, the content creator gets rewards per view, and users can redeem these points for money.
Another feature of this App is that in case one has already opened the Status in WhatsApp, he can easily download the WhatsApp Status. One needs to tap on the arrow towards the left and tap on WhatsApp Status to witness condition segregated into images and videos, audio clips, GIF stickers, which one can download with a simple tap. The App allows a user on social media to upload and download videos, chats, sharing of contents, browse through feed, and to interact with different people.
Conclusion
Persistence, Perseverance, Patience, Passion, and Practice are some of the principles in life that need that users should follow to make it big in any field of activity. The opportunities knock on the door, but one needs to take the bull by the horns. This opportunity needs to be taken with both hands by the Indian entrepreneurs and lead by example in the Mobile Apps Sector in India.
