We only have got two most dominated operating systems available for smartphones, and amongst those two Android is said to be the most known and preferred by businesses worldwide.
23rd, September 2008 this date is marked as the creation of the most amazing platform of all time. Ever since then, Android has come a long way and has gone through god knows how many changes.
Today Android is said to be dominating the smartphone sales, and this sales figure is predicted to reach great numbers in the coming years. Be it business through app-building or through app sales, Android app market has gained enough customer base over these years.
With such a reputation to its name, Android has become somewhat of a #1 priority for most of the businesses out there as it offers exactly what users are looking for.
But, it is not that easy to make an Android application. In order to make one, you have to hire an app development company. But looking at the industry right now, you may find yourself confused as there are thousands of app development partners available. It is my recommendation you always should choose that company which offers great services as per your requirements.
In this article, I’ll be talking about some services that only Android App Development Companies tend to offer.
Here is a checklist of basic yet practical things that you can get from an Android App Development Partner.
Experienced Android App Developers
With a trusted app development partner, there is no need for you to worry about the availability of experienced mobile app developers. You’ll be given the option to choose from the huge pool of experts from these Android development companies – a pool of talented and creative experts having vast experience and unparalleled skills. Such Android development companies can provide you, not only developers but UX/UI designers who are familiar with the newest design trends and guidelines.
Latest Android Development Trends
Every other trusted Android development company has deep insights into the latest industry-specific development trends which can later be implemented on your project. The incorporation of the latest trends is quite an important step that your chosen app development company should consider, as it can make or break things in a snap. Amongst those trends, there is one that can influence your user’s experience and that is the mobile app’s design.
You have to make sure that your customer gets the information he is looking for straight away, and if you fail to do so, he might leave the app. An Android app development company uses analytic tools and heat maps to determine which links and buttons have the highest engagement to improve the user experience with trendy yet pleasing updates on the app.
Strategic Development Approach
A well-rounded app development company can also be called as your strategic technology partner, who’ll guide you through the entire app development process be it the planning process, gathering requirements from the market, UI/UX designing, and the development process itself. They’ll guide you through the complete process of development but also provide strategic consulting to achieve business goals.
Your Business’s Security
With every custom application built, an Android app development company always gives its client enhanced security. The app is exclusively built for your business, there is no other purpose. Such mobile apps reduce your business’ exposure associated with enterprise mobility.
The bottom line is; it is all about finding a balance between usability and moderating risk. Your users and other application vendors won’t have any clue about the architecture of the application. Hackers, on the other hand, often attack the vulnerabilities which they know exist in the applications. So, it is obvious to say that risks are very high for businesses in third-party applications.
Trust-Worthy Technical Support
One of the major benefits that come with custom apps is the unparalleled technical support plan that the Android app development companies offer. Clients get reliable, dedicated support from the team that was directly involved with your product development. The users are promised faster and efficient solutions to all the encountered problems.
Does Your Business Really Need An App In The First Place?
This is probably the most crucial aspect of app development that you have to look into no matter what. This question needs to be answered even before your business decides whether there is a need for a mobile application or not. Let’s take up an example of a retail business; well, to be honest, having an application in a retail business has its own perks. With a well-made app, people can take a look at the catalog online or simply make their purchases via their smartphone.
In most scenarios, it becomes crucial for businesses to work on the importance of having an application, before even proceeding to get one for their customers.
We all can admit to fact that this is a technology-dominated era, where things are getting heftier for those businesses that don’t operate their operations with a well-defined and a user-centric mobile app. Having a technologically advanced android app development company with an experienced team of professional designers along your side and a smart Android application; can provide you with exactly what you were looking for this whole time.
Why Does a Business Need an Android App For?
This is something I discussed earlier in this article but never talked about it more in-depth. So, let’s get started.
If you have decided to create an Android application for your business then this is the time when mobile strategy comes into the play. In order to create a well-rounded application, you need to know that mobile strategy is as important as any other aspect of pre-app development procedure. The reason behind its implementation is to help a business identify the purpose of the application, which is provided by none other than an Android application development company. Besides that, if your application performs one of the core functions of your business then chances are that you’ll have to find a way to monetize the application. Having a well-featured app can really make a difference in the way you communicate with your customers.
Benefits of Choosing an Android App Development Company
Reach Customers Effectively
This is one of the most justified reasons among all the others. An app is basically a passage that’ll guide you to your customers with ease. Social networking integration and push notifications allow you to approach your users with a timely and relevant message. By incorporating geo-targeting functionality, you can even make your app location-specific.
Customer loyalty is one of those things that keep businesses stick to their idea of making an app. Your businesses need to truly and sincerely connect with your customers/users, making them loyal to their products and services. In layman’s term, I can say that a mobile app can help you stay close to your customers.
Generate Long-Term Value
Big brands all around the world already have their respective apps and they are quite successful, to be honest. Brands like Starbucks, Nike, Belly, and Shell are perfect examples of that. These companies have shown us that through an app you can win loyal customers, and you being a start-up should learn from them.
The best part is making a mobile app loyalty program isn’t that hard for a job. All you have to do is just hire an app development company and you are all set.
Helps you Build Brand Name and Recognition
An app that is specially made for your business can greatly contribute to your brand awareness. The ultimate goal of an Android application development company is to offer its client and their users exactly, what they want.
– If you are a business owner, then it is a must for you to consider making an app because that’s what users nowadays prefer the most. An app would not only help you connect with your users, but it will also showcase your brand in a more pleasing way. A well-designed application can play a significant role in establishing your brand name can also help you in improving your revenue.
– The more you get your customers involved with your app, the sooner they start inclining to your product or services. In the advertising industry, it is called “effective frequency”, it is a thumb rule that helps your user to hear and see your brand approximately 20 times better.
Stay Ahead of Your Competition
When it comes to a start-up mentality, you may think that a mobile app is the only thing that you need. Like every other company, you might think that the app development procedure is quite an expensive step to be taken. But it’s not the truth, at least if you stick to the steady and a wise course.
Let take up the example of the e-commerce market. Chatbots play a major role in customer support. Dubbed conversational commerce and messaging apps are being used to provide somewhat of a backbone to the E-Commerce market. One such example is Uber’s integration with Facebook Messenger which allowed users to book rides within the chat window. Well in that context, in the future, we can compare products and even directly place orders within the chat app.
The Wrap Up
We spend endless hours on our smartphones which is the reason why businesses from across the globe are betting all they could in making an app. Android being a dominating platform, businesses are becoming more inclined towards it and mobile app development companies that offer relevant services. It doesn’t matter which company you choose, at the end of the day it’ll come down to your app’s performance.