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16+ Years of Tech Mastery Transforming Ideas into Market Ready Platforms | Discover More Trusted by 1000+ Startups & Enterprises Across 30+ Countries | Discover More
16+ Years of Tech Mastery Transforming Ideas into Market Ready Platforms | Discover More Trusted by 1000+ Startups & Enterprises Across 30+ Countries | Discover More
December 21, 2020

What is Google Lens and How Does it Work in Smartphone Applications

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Google Lens is an Artificial Information (AI) enabled technology that helps users in exploring the world using just their smartphone camera. As the name suggests, this AI-powered technology was developed by the leading search engine company, Google. This dynamic app is available for free on Google Play Store. You can develop a similar app by hiring a professional android app development company.Web App Development Company

Google Lens uses deep machine learning (ML) for detecting the smartphone camera’s focus on important objects and even offer multiple other functions such as shopping, translation, scanning, etc. This exclusive technology was announced by Google in the year 2017 and initially only Google Pixel had this amazing feature inbuilt in it. Later, Google started to roll out its Google Lens feature for other Android devices as well. Android phones that are installed with an updated version of Google Photos will support the installation and performance of Google Lens.

What functions can Google Lens perform?

Google Lens can perform the following functions:

Translation: Google Lens can be used for translation purposes. You can simply focus the camera on a text and this classic application will translate the same into the language of your choice in real-time.

Smart Text Search: Highlighting a text in Google Lens will enable you to search that particular text using Google Assistant too. This will make it easier for you to understand the meaning of a text or look for a definition of a particular word.

Smart Text Selection: Using Google Lens you can also opt for a smart text selection. You can simply point your smartphone’s camera at a particular text, get it highlighted with the help of Google Lens and then get it copied for using on your smartphone.

Identifying your surroundings: Google Lens can also help you look up around you. Simply point your smartphone’s camera around you and let Google Lens detect your surroundings.

Shopping: Google Lens can also make shopping fun for you. It can identify a product and its similar pieces in real-time.

Android smartphones that are supported by Google can easily access the Google Lens app. Devices like Huawei Mate 30-Pro that are already banned from receiving the Google services will disallow the users from downloading the Google Lens app from the Google Play Store. Fluper being one of the world’s leading android app development company / iOS app development company can help you in developing an AI-powered app similar to Google Lens that can be easily supported in all smartphones.

How Google Lens work in smartphone applications?

Google Lens application can be directly downloaded from the Google Play Store. If you are unwilling to download and install a dedicated Google Lens app but still want to access its unbeatable features then you can definitely explore few other methods too. There is hardly any difference between a Google Lens app and using other methods like Google Assistant, Camera App, and Google Photos. Let’s take a look and understand how Google Lens can be used via other methods in smartphone applications.

Read Also: List Of Best Virtual Reality Apps that Stole Many Hearts

Google Assistant:

If you are using Google Assistant and willing to explore Google Lens in this particular app then you can move ahead by clicking the Google Lens icon smartly placed at the bottom right-hand side. On tapping this icon, you will receive a handful of suggestions to choose from such as adding important events to your personal calendar, ability to call contact numbers without the need to manually type them, and whatnot.

Camera App:

Certain android phones such as Pixel 4 have inbuilt Google Lens in their camera app. You can generally find this feature in the app’s “More” section. However, the placement of this feature might differ from manufacturers to manufacturers.

Google Photos:

Google Lens can enhance your photo reviewing experience for lifetime. You can receive information pertaining to the directions, opening hours, landmarks, etc of a particular building, restaurant, landmark, and whatnot in real-time using Google Lens feature.

Google Lens is undoubtedly a revolution in the era of technology. If you too wish to develop an image recognition app then consider reach out to a mobile app development company. You must contact an iOS app development company for developing an iOS app and if in case, it is an android app then do get in touch with an android app development company.

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    About Author


    Richa Sharma, COO at Fluper, Perfect blend of beauty, style and intelligence highlighted by sudden sparks of enthusiasm. She leads daily operations and strategic initiatives. Richa collaborates with her team to optimize processes and execute business plans seamlessly.

    Richa Sharma

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