July 18, 2019

Netflix Faces a Major Loss of US Subscribers

Netflix the leading subscription media service provider for the first time since its launch lost subscribers in the U.S. The company is suffering from a net 130,000 subscriber’s loss for the second quarter of 2019 and has added almost 2 million fewer international customers than estimated.

The number of Paid subscribers of California based leading media Service Company grew by 2.7 million, including 2.83 million globally, almost this ratio is half that of Netflix’s earlier leadership of 5.0 million net adds that crosses roughly 300,000 in the U.S. and 4.7 million for the international segment. According to reports the company had more than 151.6 M paid streaming subscribers as of the end of June 2019.

Reed Hastings the CEO of the company blamed the mismanagement on the company’s price hikes, and a lack of unique content to attract new subscribers. The company has already announced the higher pricing plans in January this year, one of its biggest subscriptions increases till date. Due to the hike in the price the company lost about 130,000 subscribers in the United States in Q2, and only achieved 2.7 million global subscribers. This sudden change in the numbers was also shocking for the company CEO.

According to CEO Reed Hastings -“Our missed forecast was across all regions, but slightly more so in regions with price increases,” Hastings wrote in his letter to shareholders. “We don’t believe the competition was a factor since there wasn’t a material change in the competitive landscape during Q2, and competitive intensity and our penetration is varied across regions,” he said.

The drop in subscriber’s news has led to an instant drop for the company. The Company CEO Hastings’ letter to investors shows that the company’s upcoming two quarters will see good growth because of the fresh seasons of Netflix successes like The Crown, Money Heist, Stranger Things, and Orange Is the New Black, which is getting a concluding season.

Also Read: Wipro Q1FY20 Modest Revenue Growth

“Much of our domestic, and eventually global, Disney catalog, as well as Friends, The Office, and some other licensed content will wind down over the coming years, freeing up budget for more original content,” Hastings wrote. “From what we’ve seen in the past when we drop strong catalog content (Starz and Epix with Sony, Disney, and Paramount films, or second run series from Fox, for example) our members shift over to enjoying our other great content.”

A big part of Netflix’s general approach to remain on top of the streaming food chain is enduring to excel in territories in which the opposition isn’t targeting. The bulk of Netflix’s expansion from the previous two quarters has come from worldwide markets.

For now the media service company Netflix already has a good presence in the media space, and it is investing greatly in localized content for particular regions. Other companies dealing in the same industry haven’t spoken about the new investment plans in the lead-up to their launches. Due to the loss of subscribers, Netflix executives are planning to collect fresh resources into international content development as an attempt to stay ahead of the competitors.

Netflix strongly announced that it has no plans to start selling advertising in its media channel and said the company will soon launch an affordable mobile plan for users in the third quarter of the year.

Hire Our Development Experts.

About `Author`

Anshul Sharma is the visionary CEO of Fluper, the leading mobile app development company known for its innovative solutions and cutting-edge mobile applications. With a relentless drive for excellence and a deep understanding of the tech industry, Anshul leads Fluper with a focus on delivering value-driven products that transform businesses. Under his leadership, Fluper has become synonymous with quality, reliability, and innovation in the digital space.

Anshul Sharma

Our Blogs & Tech Events

Expanding Expertise via Global Mobile & `Technology Conference` Participation

We attend leading mobile technology events worldwide, exploring innovations, networking with experts, and showcasing our development expertise.

How Much Does It Cost To Develop An App In Abu Dhabi?

Mobile apps are vital for businesses in Abu Dhabi, helping customers shop, book services, pay, and connect easily via smartphones.

February 16, 2026
By : Fluper Team

Airbnb Clone App Development: Features, Cost & Tech Stack

The vacation rental business in the global world has transformed the way people travel, invest and earn.

February 20, 2026
By : Fluper Team

How to Build a Video Chat App Like Chamet in 2026

The live video chat industry is not slowing down. In reality, it is growing faster
than ever.

February 27, 2026
By : Fluper Team

Festival

Expansion

Interviews

Client's Testimonial

We’ve been lucky to collaborate and deliver transformation
with a long list of overseas clients.

We partnered with Fluper to upgrade the Talabat app, and the experience was excellent. Their team delivered strong technical expertise, clear communication, and timely execution. The updated app is faster, more stable, and provides a smoother user experience, boosting engagement and performance. Fluper is a reliable partner for digital growth.

Saeed Ahmad

Product & Delivery Ops, Talabat

Hello to all my lovely friends and the Fluper family. Wishing you a very happy anniversary! From the bottom of my heart, I wish you great success and a bright future ahead. It’s been a wonderful experience working with you and being treated like family. Keep up the amazing work. Congratulations once again! Your loyal customer.

Mohammed Zainab

Co- Founder, Foodora

We got in touch with Fluper to build an app for my taxi project. It was really tough to choose a perfect partner for my app; however, I found Fluper the best choice. From project coordinators to developers, everyone was so supportive. The team has even gave me a lot of feedback to improvise my idea. It was really great working with them.

Anthony Tan

Owner at Grab Taxi App

We connected with Fluper to design an app for Dubizzle, and choosing them proved to be a great decision. Their team demonstrated strong expertise, creativity, and professionalism throughout the process. They helped elevate our business to the next level with a well-designed, user-friendly app that perfectly matched our vision and goals.

Maria smith

Sales Marketing Manager at dubizzle

Our Global Presence

500+

Startups

300+

SMEs

200+

Enterprises

We Built

1000+

Brands Globally

30+

Countries Served

Office Address

Fluper is Not Only an Idea But
A Dream to Meet Business Needs

After launch, the solution drove significant revenue growth and positive customer feedback. Fluper’s commitment to quality, timely delivery, and competitive pricing made the partnership both successful and rewarding.

Robert Hug

Central Ops

Fluper’s deliverables drove a clear sales boost soon after launch. Their team was responsive, punctual, and proactive, providing valuable insights that strengthened the original specs and improved overall product quality.

Mohammed Zainab

Product Specialist

Fluper stands out as a leading web and mobile app development company. Their structured strategy, milestone-driven execution, and unwavering focus on quality made the collaboration highly productive and results-driven.

Karim Ahmed

Operationas Manager

Fluper’s app reached millions of downloads and earned excellent user feedback. They delivered high-quality results on time, welcomed input, and showed a cooperative, strategic, innovation-driven approach.

Sajid Mohammed

Operations Head

Fluper exceeded expectations with professionalism, adaptability, and technical excellence. They aligned with our vision, met performance goals, resolved issues swiftly, and delivered a highly functional, scalable app.

Ben Robertson

Biz Ops & Strategy

Fluper transformed our food delivery app vision into reality with seamless functionality and an intuitive design. Their team was professional, responsive, and delivered on time. Thanks to Fluper, our customer engagement.

Abdulla Ellyas

Ops & Delivery

Crafted for Growth

Our Global Clients

375+ Certified Developers!

Delivering Digital Success

Crafting Digital Solutions that Inspire

Luxury real estate developments in Dubai.

UAE's Premier Social Networking Platform

Order food online from top restaurants.

Ride-hailing made easy, safe, and affordable.

Shop now, pay later with flexible options.

Your Free Movie and TV Night, Every Night.

Trusted automotive solutions, driving excellence.

Transformed the transport landscape in the city.

Personalized banking experiences, for financial.

Transforming Virtual Healthcare Solutions Globally

Discover and book top tours, and activities.

Simplifying Daily Services

Seamless Video Streaming

Redefining Turkey’s Real Estate

July 18, 2019

Netflix Faces a Major Loss of US Subscribers

Table of Contents

Hire Our Development Experts.

About Author

Anshul Sharma

Expanding Expertise via Global Mobile & Technology Conference Participation

How Much Does It Cost To Develop An App In Abu Dhabi?

Airbnb Clone App Development: Features, Cost & Tech Stack

How to Build a Video Chat App Like Chamet in 2026

What Makes Fluper Different?

16+ Years

50+

Industries Served

24*7

Support & Maintenance

Guaranteed Project Delivery – On Time, On Budget, Every Time.

15 Million+

User Enagagement

Client's Testimonial

Launch your Million Dollar Business Idea Into a Successful Growth Story.

Free Marketing

2.5 Year Post Launch Assistance

Money Back Guarantee

Real-Time tracking & Support

Schedule Call

Our Global Presence

500+

Startups

300+

SMEs

200+

Enterprises

We Built

1000+

Brands Globally

30+

Countries Served

Office Address

Call Fluper

Drop An Email

Whatsapp Fluper

Office Address

Call Fluper

Drop An Email

Whatsapp Fluper

Office Address

Drop An Email

Call Fluper

Whatsapp Fluper

Office Address

Call Fluper

Drop An Email

Whatsapp Fluper

Office Address

Call Fluper

Drop An Email

Whatsapp Fluper

Office Address

Call Fluper

Drop An Email

Crafted for `Growth`

Our Global `Clients`

`375+` Certified Developers!

About `Author`

Expanding Expertise via Global Mobile & `Technology Conference` Participation

Support &
Maintenance

Guaranteed Project
Delivery – On Time,
On Budget, Every Time.

#1 ICT Services &
Solutions Provider

Fluper is Not Only an Idea But
A Dream to Meet Business Needs

Let’s `Talk!`

Fluper is Not Only an Idea But
A Dream to Meet Business Needs

Let’s `Talk!`