1000+ Startup, SME's & Enterprises
August 30, 2018

Why Are Mobile Apps Significant for the Media and Entertainment Industry?

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Running a media and entertainment industry? Do you think mobile apps can bring any difference? I know most of you would say a big yes. However, if you are still unaware of the power of these apps, then your thinking is going to change after going through this blog.

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With the evolution of innovative technologies and their amalgamation with the mobile applications, businesses are flourishing gradually. Media and entertainment is not an exception. It is a significant part of our lives and we cannot live without it. Mobile apps from this entertainment sector allow users to access movies, games, content, and more. They allow you to watch your favorite TV shows or scores from matches.

In spite of the fact that there are multiple channels for showcasing the entertainment industry news, the requirement for apps is increasing day-by-day. People do not want to wait for anything, from shopping to watching shows everything is just a matter of a few clicks with these apps. They can access any information in one go from anywhere.

According to Nihal Mehta, from Eniac Ventures, “The mobile device has become our communications hub, our diary, our entertainment portal, our primary source of media consumption, our wallet and our gateway to real-time information tailored to our needs. The revolution is now!”

Facts Associated with Entertainment Apps

  • The entertainment applications are not only restricted to customer engagement. These are helpful in improving business revenue. Facebook is one of the largest social media apps and can be included in entertainment apps category. Just like Facebook, various social media applications have already captured the key section of the entertainment sector market share.
  • Social media apps are followed by Music apps. These are also the key part of the users’ priority list. Numerous online apps have become famous among users and there use has been increased tremendously.
  • Music apps are followed by Gaming apps. This is one of the top-rated businesses throughout the world. From children to adults everyone is interested in these gaming applications.

Points to Remember for Building Entertainment Apps

You can easily get mobile app development services nowadays. However, not everyone delivers you the best app. Always remember these points while developing a mobile app:

  • Performance: In this highly competitive world, no one has sufficient time to troubleshoot different kinds of problems. Just like anyone else, you want all things at your fingertips. Therefore, if your app has a slow working, then it can have a negative impact on your business.  A slow app, delays in the transaction, buffering features, slow loading, etc. are not good for your brand name. All the apps associated with movies, news, live videos, need to be responsive. They supposed to be highly efficient and all these factors play a major role in declaring your entertainment app’s future growth.
  • Independence: Another important factor that you should keep in mind is app’s independence. It should not restrict oneself to a specific mobile OS or even a web browser. The app needs to work regularly on all the devices, as well as browsers. The app resolution should fit across the systems so that there would be no hurdle in between the work.
  • Cost-effectiveness: No one wants to invest a huge amount of money when he or she is not sure about the guaranteed results. Therefore, building a cost-effective mobile app should be your key focus. This is possible only when you manage even the minute details while developing an app.
  • Compatibility: Android and iOS app development are in a trend nowadays. Therefore, it is recommended to build apps that are compatible with both the operating systems.  It will allow all the users to access your app without any difficulty.

Importance of Apps in the Media Industry

  • Brand Visibility: In this hectic life schedule, we don’t get much time for ourselves. This is one of the reasons why people have started using entertainment as one of the mediums to take a break. As a result, these apps have been introduced to the market. They provide a better way to deliver a good quality of services. In addition, there are huge chances to increase brand visibility and gather some loyal customers. Your mobile app would allow your business to reach all around the world without any boundary restriction and help you to have users globally.
  • Social Media Incorporation: For every industry, social media collaboration is very important and the entertainment industry is not an exception. In-app content sharing feature can effortlessly improve the engagement and participation on social media. The fact that approximately everyone is on social media platform adds more usefulness to these apps. With these, it is possible to attract novice customers. Moreover, they assist in increasing the number of shares, likes, and comments.
  • Distribution of Content: A steady stream of content, for example, recordings, online journals, tips, notices, articles, etc., should be there for the users. At the point when the users have your entertainment, they can get Push notifications. This smart approach of sharing your content ultimately enhances the users’ interest and keeps your clients refreshed with crisp substance. Make sure the content you are adding is attractive and simple to access because we all know that content is the king.

The Future of Media & Entertainment Applications

It would not be wrong to say that mobile application is the eventual fate of the media and entertainment industry. More grounded innovation offers more potential and open doors for numerous organizations. Apart from these apps, other emerging technologies, such as IoT, wearable gadgets, Blockchain, and more are going to transform the entertainment industry. VR and AR belong to the similar category that can introduce a huge in media services. All of them will make the industry richer and appealing.

The Bottom Line

Media and Entertainment industry is important to live our lives peacefully. However, with the technology expansion, multiple ways have come into existence, in order to get the entertainment. Mobile apps are one of the key methods to enjoy TV shows, series, or access other kinds of information. In the above blog, I have discussed the importance of these apps in the entertainment industry. One thing you should remember is that always contacts a reliable mobile app development company for the development of your app.

Hire Our Development Experts.

    About Author


    At Fluper, we’re your go-to ICT services provider, specializing in tailored solutions to elevate your business. With over 16+ of experience, we offer expertise in cloud computing, cybersecurity, network infrastructure, and software development. Our mission is to empower organizations through innovative technology that enhances efficiency and drives growth. Join us on our blog for insights, trends, and tips to navigate the digital landscape. Let’s work together to achieve your technological goals!

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