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The novelty of e-commerce might sound like a fairy tale if it were not for the initial online markets that began showing up in the early 1990s. The shopping ecosystem covers several channels, innovative technologies, and quite different payment methods that were only unthinkable ten years ago.
From now to 2027, mobile will have become the primary sales channel in the US; currently, at 49.2%, it will rise to 57.6%. During this revolution, we are also witnessing the emergence of new forms of commerce such as social, voice, and contextual while AI solutions remain a topic of discussion.
The eCommerce App Development Trends That Frame the Future of Online Consumption
For any business professional to fully capitalize on these e-commerce opportunities the following technologies and trends must be embraced.
1: Mobile and Social Commerce
Mobile commerce or e-e-commerce has been one of the biggest trends in e-commerce. And though some changes will occur in 2018, Mobile commerce or retail sales through smartphones or tablets will reach $710 billion by 2025.
2: Omnichannel Shopping
Currently, customers make their analysis about a given brand via the Internet before approaching any store. The customer journey consists of many contacts on all sorts of devices. Nine out of the ten most successful companies in providing effortless shopping must ensure integration of all the channels.
3: API-Driven eCommerce
Component Commerce (API-driven eCommerce) is an architectural software where a native functionality can interact with a third-party functionality through the APIs. The concept of modularization makes eCommerce App Development ecosystems scalable and highly malleable to cater to change and support technologies and capabilities that can be easily toggled on without development or implementation.
Must Read: Tips for Those Who Are Investing in E-Commerce App Development
4: Voice Commerce
It’s also not limited to just searching for products. Hence, voice shopping is on the rise with the increase in the probabilities of voice searches. In one study, 50 percent of participants had made at least one purchase through voice assistant and another 25 percent of participants had planned to do so in the next six months.
5: Checkout Process Optimization
eCommerce App Development has become the leader in the market because it does not create any hurdles for a consumer in terms of the buying process and delivers what was expected over mobile, desktops, and tablets. And it will be used to fund this service; today, more than 150 million active users of Amazon Prime pay more than $1000 per year.
This should be done by using the collected customer information to evaluate whether or not a given trend will be appropriate for your business. What do the numbers tell us? Some trends may suit your consumers better than the other, knowing your consumers as you do will sometimes entail that you employ different data-gathering tools so you get trends from different angles and viewpoints.
Conclusion
Other eCommerce App Development trends that we are likely to observe in the future embrace social commerce, personalization, augmented reality/virtual reality, subscriptionisation, and sustainable/ethical shopping. Therefore, firms that can offer clues and be at the leading edge of these trends besides offering superior consumer experiences will endure longer in the market.
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