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Chingari, a popular Indian short video-sharing mobile app has recently partnered up with Thrace Music and it has now officially announced this information to the public. Thrace Music which is an international record label is renowned all across the world for having successfully boasted the playlist by world’s best artists like Kate Linn, Brianna, Monoir, Qupra, Starla, Ehna, Iarina, Dharia, Esotique and many more.
With this partnership, Chingari aims at providing its content creators with a bigger audio catalogue of international songs and music apart from expanding its songs library for its creator base.
It is claimed by the company that this new partnership will help in enhancing the user engagement on the Chingari app and successfully more talents from different parts of the country. As per reports, the pact between Thrace Music and Chingari app is as a result of a marketing strategy recently developed by AGI (Adventure Global India) which happens to be the only licensing and distribution partner of Thrace Music in India.
This partnership and collaboration work is not a new strategy for Chingari app as it has previously collaborated with NH Studioz, Dance with Madhuri, and Hoichoi too. With marketing strategies like these, the app has already surpassed a threshold more than 40 million users and that too in such a short span of time apart from over 95 million videos being viewed by the users on the platform on a day to day basis.
Also Read, Great Ideas for iPhone App Marketing
Chingari app has partnered with Thrace Music for leveraging its user engagement on the platform and providing its content creators with a library that not just includes popular hindi and regional sound but international sound as well.
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