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According to Dubai Media Office, today entertainment company Waverider has announced that it has joined forces with Galaxy Racer (GXR), a leading Dubai-based e-Sports organization, to put together the inaugural edition of POPC Live in Dubai. To be held in March 2022, the Middle East’s biggest e-Sports, comics and YouTubers’ pop culture festival will feature five days of groundbreaking experiences and unique activities organized for the first time in the region.

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Some of the world’s most prominent celebrities will attend, which will see an expansive e-Sports Zone set up, tournaments featuring the biggest names in the gaming and entertainment industry, along with pop culture panels, workshops, conferences and concerts. Gamers and e-Sports fans will have a lot to be excited about, as POPC Live is set to welcome leading developers, publishers and e-Sports teams to Dubai. Visitors will have an exceptional opportunity to network with international social media stars and industry leaders.

Five-day cultural experience looks set to also be a celeb draw

Highlights of the event include PUBG Mobile, League of Legends and DOTA2 tournaments hosted at the festival’s massive e-Sports Zone. Top international teams will compete at the tournaments to win millions of dirhams in prize money. The Zone will also host the GIRLGAMER World Finals as well as several community tournaments hosted by Galaxy Racer that will be open to the public.

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