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August 5, 2019

10 Biggest Challenges for a Successful Mobile App Strategy

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These are some challenging situations that mobile app developers and companies face in the mobile application development process. Due to the popularity and competition of smartphones among consumers, there is a rising demand for mobile applications. Like any other software development activity, even mobile app development has its issues and challenges. These days, the expectations of mobile application users have increased multiple times and it is quite tough to meet their expectations.

In the rising network of mobile apps, it is vital for mobile Android app developers to know the right Mobile application development strategy to understand what works and doesn’t. In this write-up, we will look into some major challenges that are faced by the developers. In 2019, more than 3 million users spent approximately $ 100B on mobile apps. To meet the standards, mobile app companies have to understand the true value of having their services by offering higher availability and seamless experience to the users. Unfortunately, developing a solid business mobile app is not an easy job. You have to make something that people want in this tough competition.

There are more than 2 million apps on both Google’s Play Store and Apple’s App Store, and there is no rocket science for developing a successful mobile application, however, there are a few challenges that mobile application developers face in the development. In this blog, we’ll cover the top 10 challenges that developers face while developing a successful app.

Challenge -1

Adequate Resources for the App

One of the very foremost and major obstructions is going to be the funding for the app. Development of an application, getting new tools, creating a well-built network, and training employees are costs that every company cannot simply bear out.
So, to overcome this challenge you can consider possible partnerships with other companies that could help you at this time, or you will simply have to adjust the expenses of the development and come up with a strategy that enables a transition phase for a longer time phase. On the other hand, if you are sure about the profit, then you can get funded by an investor or can get funds from the bank.

Challenge -2

Choosing the Right App to Develop

Figuring out exactly what to develop is one of the preliminary challenges that mobile app face in the development process. There is a huge level of competition in the mobile app industry and it is becoming more and more difficult for developers to choose the app that gets noticed in the marketplace. App developers are under continuous pressure to create unique apps that help people in some way. Coming up with a thought that is trouble-free, useful and in-demand can sound easy, but this is rarely a difficult job.

Challenge-3

Working Alone or in a Team

Several cost-effective and popular apps have been made by individuals, but the mainstream of the top mobile applications is created by teams. Working with a team and working alone both have their pros and cons. The best part of working in a team includes wider knowledge, different ideas, experience and perspectives, and expertise. Moreover, a team can make a wiser decision than an individual. The different members of the team utilize their strengths to develop the app more efficiently. On the other hand, solo developers don’t have to face the cons of having a team; however, they have to manage all the things about the app alone. So consider the pros and cons, and then decide which one you want to choose.

Challenge -4

Marketing the App Smartly

For a mobile app to be flourishing, a good marketing strategy is an important aspect. Marketing an app efficiently can pose an altogether special challenge for developers, as this is the point when they need to switch roles from developers to marketers. However, there are many marketing and advertising organizations, which can help mobile app developers and companies market in the successful Mobile App Strategy. Designing and developing an app is one thing, and the promotion of that app is another task. This is challenging the mobile developer’s face and usually requires some marketing experts to be successful.

Challenge -5

Different Devices & Screen Sizes compatibility

Another critical challenge for app developers during the app development process is to deal with different screen sizes of the devices that the app will need to fit. Designing and developing an application for only a selected device is not a tough job. The major challenge is to develop an app that can run on all devices fluidly across as many mobile phone devices with as many screen sizes as possible. The solution to this query is responsive Design for apps. This design strategy gives screens more flexibility and thus can be adjusted to go well with diverse screen sizes and a variety of formats.

Challenge -6

Dealing with Different OS’s

However, it is not only the devices and screen sizes that can cause issues but web and mobile app development companies have to consider different OS’S as well. The main systems on which developers work are iOS, Android, and Windows each of which has its set of User Interface objects and patterns. To develop a successful app the developers require conducting Quality analysis tests regularly across all three operating systems. The high-quality testing process is recommended to deal with technical issues.

Challenge- 7

Examine user needs

To make your mobile app strategy a successful one, you need to think about your users also. How your app will help your users? How the app is going to be helpful for them? After all, to achieve success you have to gain their loyalty as well, and compromising this association might not be a good thought. So, make certain your change happens slowly and steadily, and introduce the app feature that is useful for users so that they can realize just how handy things will be in the future. Once you handle this, they will be delighted that you made such a choice and you will surely boost your customer attainment potential.

Fluper-App-Development-Company

Challenge- 8

Security

Security is one of the major challenges for mobile developers. There are a lot of steps required to tackle app security issues, which consumes a huge deal of time and money. Apple provides developers with strict guidelines that developers have to follow during iOS app development, but regrettably, no such instructions are officially accessible for Android apps. To resolve this challenge it is important to take significant security measures to avoid security lapses that can lead to information exploitation and manipulation, poor user experience, and limited app adoption. With so many operating systems and device options, ensuring security around devices and applications can be a difficult task. The finest move toward this can be meeting the standard security norms, creating a safe customer usage space, and protecting user credentials, financial transactions, and online information.

Challenge- 9

Network restrictions

If you want to have a smooth workflow, without any barriers, then you need to go the extra mile to establish a secure and strong network that can support the data flow in a hassle-free manner. Basically, for this, you need to do a bit of research about web hosting providers to know about the best possible solutions. So, opt for a custom Android app development company that is highly praised by its users, to make sure your network works efficiently for both employees and customers.

Challenge -10

Development Technology

The evident and core challenge of developing an app is choosing the right development technology for the application and deciding on what to choose a Native, a Hybrid, or a Cross-platform mobile application. Well, there is a lot of information available online that compares the 3 mobile app development technologies. This study helps you to understand the respective advantages and disadvantages of a platform. However choosing the right platform that makes the sense for a given project can be hard, as app developers often look for an apt solution. An uninformed choice in choosing the development technology can result in over costs, poor app performance, and poor user experience. So building the app on a platform that best suits the client’s target functionality is suggested.

Also Read: Tips to Hire the Best Android App Developers: Do’s and Don’ts

Conclusion

With the advancement in technology, it is getting hard for developers to keep up with these tough mobile app development challenges. We cannot ignore the fact that these challenges do offer unlimited opportunities to build outstanding user experience for their mobile app.
Moreover, Fluper is the Best Mobile App Development Company in UAE. We have more than 8 years of industry experience in mobile app development. Our mobile app developers follow industry standards, to create significant, helpful applications. You can contact us for guidance and help on how to turn your business app idea into reality. Understanding the top mobile app developers’ challenges will provide valuable insight, whether you are a developer, entrepreneur, or just a curious mind interested in learning more about mobile development

Hire Our Development Experts.

    About Author


    Akansha Pandey, Director of Sales at Fluper, is a leader in technology sales with a decade of experience. Known for her strategic approach, she excels in driving business growth and forging strong client relationships. Akansha's expertise lies in consultative selling, team leadership, and exceeding revenue targets. Passionate about mentoring, she enjoys sharing insights with aspiring sales professionals.

    Akansha Pandey

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